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FitFiend
FitFiend's brand was created from the ground up. The logo for the social networking site portrays a playfulness with an edge. All the colors and burnt elements on the site were specifically chosen to cultivate FitFiend's image for the target demographics: fitness enthusiasts and fitness professionals
Video bumpers were also created to tie in the free online exercise videos provided by FitFiend.
Client: FitFiend
Agency: Third Child Media
Art Direction / Design: Ruby Manadero
Launch Project:
FitFiend Video Bumper
FitFiend's brand was created from the ground up. The logo for the social networking site portrays a playfulness with an edge. All the colors and burnt elements on the site were specifically chosen to cultivate FitFiend's image for the target demographics: fitness enthusiasts and fitness professionals
Video bumpers were also created to tie in the free online exercise videos provided by FitFiend.
Client: FitFiend
Agency: Third Child Media
Art Direction / Design: Ruby Manadero
Launch Project:
FitFiend Video Bumper
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